The pace of change has been unforeseen over the past 18 months, it has affected every field and almost every element of life. The new technologies were never so acceptable to humans like today. The B2B trade fair (Exhibition) industry continues to evolve dramatically through emergence and adoption of new technologies. Digital transformation is defining…
Tag: Exhibitions
How Event companies can leverage digital products for Exponential growth
Last 18 months has been a tough journey for industries. Many are forced to innovate products, supply chain, explore new methods of marketing to sail through this on-going difficult period of pandemic. Industries depending on face-to-face interaction like hotels, events, restaurants are the ones who were severely impacted by the pandemic. Many have to close…
Why & How-to sell digital products in post Covid time
Its moral boosting news for everyone that almost after a year of disruption, business is finally looks optimistic to walk on the path of recovery. In its recent report, IMF predicted 11.5% growth rate for India in 2021. While few businesses are recovering at desirable pace, some like exhibitions, Salons, Textile etc is yet to…
Unlock 1.1 of B2B Exhibitions
The Government of India recently gave nod to organize B2B exhibitions after 15th Oct. A few days ago, Government released the guidelines and SOP for organisers to ensure the health and safety of all stakeholders. This is a welcome decision and by differentiating B2B tradefairs from other events, the Government recognizes the fact that B2B…